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<!DOCTYPE html><html lang="ja-JP" data-reactroot=""><head><title>あの有名フォント「Helvetica」は、こうしてデジタル時代に生まれ変わった | WIRED.jp</title><meta charset="utf-8"><meta http-equiv="X-UA-Compatible" value="IE=edge"><meta name="msapplication-tap-highlight" value="no"><meta name="viewport" value="width=device-width, initial-scale=1"><meta name="referrer" value="no-referrer-when-downgrade"><meta name="author" value="Condé Nast"><meta name="copyright" value="Copyright (c) Condé Nast 2022"><meta name="description" value="世界で最も多く使われているであろうフォントのひとつ「Helvetica」が、このほどリニューアルを遂げた。まるで水のように生活に浸透しているフォントのデザインは、いかに伝統を守りながら、デジタル時代に合わせて最適化されたのか。"><meta name="id" value="61ce5ee8e533d60bb2d5f761"><meta name="keywords" value="カルチャー（文化） / culture,フォント / font"><meta name="news_keywords" value="カルチャー（文化） / culture,フォント / font"><meta name="robots" value="index, follow, max-image-preview:large"><meta name="content-type" value="article"><meta name="parsely-post-id" value="61ce5ee8e533d60bb2d5f761"><meta name="parsely-metadata" value="{"description":"世界で最も多く使われているであろうフォントのひとつ「Helvetica」が、このほどリニューアルを遂げた。まるで水のように生活に浸透しているフォントのデザインは、いかに伝統を守りながら、デジタル時代に合わせて最適化されたのか。","image-16-9":"https://media.wired.jp/photos/61ce7c3feca9c13f76376390/16:9/w_1000,c_limit/5d08c7d457813df29e12d93c9b6f869f.jpg","image-1-1":"https://media.wired.jp/photos/61ce7c3feca9c13f76376390/1:1/w_1000,c_limit/5d08c7d457813df29e12d93c9b6f869f.jpg"}"><meta value="世界で最も多く使われているであろうフォントのひとつ「Helvetica」が、このほどリニューアルを遂げた。まるで水のように生活に浸透しているフォントのデザインは、いかに伝統を守りながら、デジタル時代に合わせて最適化されたのか。" name="og:description"><meta value="https://media.wired.jp/photos/61ce7c3feca9c13f76376390/16:9/w_1280,c_limit/5d08c7d457813df29e12d93c9b6f869f.jpg" name="og:image"><meta value="WIRED.jp" name="og:site_name"><meta value="あの有名フォント「Helvetica」は、こうしてデジタル時代に生まれ変わった" name="og:title"><meta value="article" name="og:type"><meta value="https://wired.jp/2019/04/25/helvetica-now/" name="og:url"><meta value="free" name="article:content_tier"><meta value="false" name="article:opinion"><meta http-equiv="content-language" value="ja-JP"><meta value="tags" name="article:section"><meta value="2019-04-25T07:00:25.000Z" name="article:published_time"><meta value="Arielle Pardes" name="article:author"><meta value="summary_large_image" name="twitter:card"><meta value="@wired_jp" name="twitter:creator"><meta value="世界で最も多く使われているであろうフォントのひとつ「Helvetica」が、このほどリニューアルを遂げた。まるで水のように生活に浸透しているフォントのデザインは、いかに伝統を守りながら、デジタル時代に合わせて最適化されたのか。" name="twitter:description"><meta value="https://wired.jp" name="twitter:domain"><meta value="https://media.wired.jp/photos/61ce7c3feca9c13f76376390/16:9/w_1280,c_limit/5d08c7d457813df29e12d93c9b6f869f.jpg?mbid=social_retweet" name="twitter:image"><meta value="@wired_jp" name="twitter:site"><meta value="あの有名フォント「Helvetica」は、こうしてデジタル時代に生まれ変わった" name="twitter:title"><meta value="966242223397117" name="fb:app_id"><meta value="122160027866601" name="fb:pages"><link rel="canonical" href="https://wired.jp/2019/04/25/helvetica-now/"><link rel="shortcut icon" href="https://wired.jp/verso/static/wired-jp/assets/favicon.ico" type="image/x-icon"><link rel="preconnect" href="https://polyfill.io"><link rel="preload" as="image" href="https://media.wired.jp/photos/61ce7c3feca9c13f76376390/master/w_2560,c_limit/5d08c7d457813df29e12d93c9b6f869f.jpg" imagesrcset="https://media.wired.jp/photos/61ce7c3feca9c13f76376390/master/w_120,c_limit/5d08c7d457813df29e12d93c9b6f869f.jpg 120w, https://media.wired.jp/photos/61ce7c3feca9c13f76376390/master/w_240,c_limit/5d08c7d457813df29e12d93c9b6f869f.jpg 240w, https://media.wired.jp/photos/61ce7c3feca9c13f76376390/master/w_320,c_limit/5d08c7d457813df29e12d93c9b6f869f.jpg 320w, https://media.wired.jp/photos/61ce7c3feca9c13f76376390/master/w_640,c_limit/5d08c7d457813df29e12d93c9b6f869f.jpg 640w, https://media.wired.jp/photos/61ce7c3feca9c13f76376390/master/w_960,c_limit/5d08c7d457813df29e12d93c9b6f869f.jpg 960w, https://media.wired.jp/photos/61ce7c3feca9c13f76376390/master/w_1280,c_limit/5d08c7d457813df29e12d93c9b6f869f.jpg 1280w, https://media.wired.jp/photos/61ce7c3feca9c13f76376390/master/w_1600,c_limit/5d08c7d457813df29e12d93c9b6f869f.jpg 1600w, https://media.wired.jp/photos/61ce7c3feca9c13f76376390/master/w_1920,c_limit/5d08c7d457813df29e12d93c9b6f869f.jpg 1920w, https://media.wired.jp/photos/61ce7c3feca9c13f76376390/master/w_2240,c_limit/5d08c7d457813df29e12d93c9b6f869f.jpg 2240w" imagesizes="100vw"><link rel="preload" href="https://cdn.cookielaw.org/scripttemplates/otSDKStub.js" as="script">
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class="BaseWrap-sc-UABmB BaseText-fETRLB ContentHeaderTitleBlockPublishDate-kiLLWL hkSZSE IKuIV fbqCPg">2019.04.25</time></div></div><h1 data-testid="ContentHeaderHed" class="BaseWrap-sc-UABmB BaseText-fETRLB ContentHeaderHed-kqaZKy hkSZSE hRgQPw kNDMGj">あの有名フォント「Helvetica」は、こうしてデジタル時代に生まれ変わった</h1></div><div class="ContentHeaderAccreditation-gSOuSZ gEfmKn content-header__accreditation" data-testid="ContentHeaderAccreditation"><div class="ContentHeaderDek-uWfLh eCEced">世界で最も多く使われているであろうフォントのひとつ「Helvetica」が、このほどリニューアルを遂げた。まるで水のように生活に浸透しているフォントのデザインは、いかに伝統を守りながら、デジタル時代に合わせて最適化されたのか。</div><div class="SocialIconsWrapper-ixrowF fUUXYj social-icons social-icons--standard ContentHeaderAccreditationSocialIcons-eMNfWW SEFMG content-header__social-share"><ul data-testid="socialIconslist" class="SocialIconsList-NoeHs fYYZvV social-icons__list"><li class="SocialIconsListItem-hYSra-d jrYzsb social-icons__list-item social-icons__list-item--facebook social-icons__list-item--standard"><a 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https://media.wired.jp/photos/61ce7c3feca9c13f76376390/master/w_1600,c_limit/5d08c7d457813df29e12d93c9b6f869f.jpg 1600w, https://media.wired.jp/photos/61ce7c3feca9c13f76376390/master/w_1920,c_limit/5d08c7d457813df29e12d93c9b6f869f.jpg 1920w, https://media.wired.jp/photos/61ce7c3feca9c13f76376390/master/w_2240,c_limit/5d08c7d457813df29e12d93c9b6f869f.jpg 2240w" sizes="100vw"><img alt="あの有名フォント「Helvetica」は、こうしてデジタル時代に生まれ変わった" class="ResponsiveImageContainer-dmuwLx fydubv responsive-image__image" src="https://media.wired.jp/photos/61ce7c3feca9c13f76376390/master/w_2560%2Cc_limit/5d08c7d457813df29e12d93c9b6f869f.jpg"></picture></div></div></span><div class="CaptionWrapper-brOcMc klqxjR caption ContentHeaderLeadAssetCaption-gdZAtN buvjMF"><span class="BaseWrap-sc-UABmB BaseText-fETRLB CaptionCredit-cSxGsC hkSZSE knLcyW iOEyAO caption__credit">PHOTOGRAPH COURTESY OF MONOTYPE</span></div></div></figure><div data-testid="ContentHeaderLeadRailAnchor" class="ContentHeaderLeadRailAnchor-eewsOs 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data-testid="ArticlePageChunks" class="ArticlePageChunks-lgQXyi iPDsWW"><div class="GridWrapper-vhRNW ejjPvE grid grid-margins grid-items-2 ArticlePageChunksGrid-kRMzIi cnexyt grid-layout--adrail narrow wide-adrail"><div class="GridItem-bvxNJE bvxzcI grid--item grid-layout__content"><div class="BodyWrapper-csHumu jRLkVr body body__container article__body" data-journey-hook="client-content" data-testid="BodyWrapper"><div class="body__inner-container"><p>「Helvetica」は、おそらく世界で最もよく使われている<a href="https://wired.jp/tag/font/">フォント</a>だろう。1957年に誕生した<a href="https://vimeo.com/album/5901585/video/327956090">この書体を紹介する動画</a>は、「Helveticaは水のようだ」というナレーションで始まる。</p><p>サンセリフの簡素な字形には「ユビキタス」という形容詞がぴったりで、ニューヨーク市の地下鉄の案内表示や、アメリカン航空、アメリカンアパレルといった企業のロゴに採用されている。このフォントで「John & Paul & Ringo & George.」と書かれた<a data-offer-url="https://www.experimentaljetset.nl/archive/john-paul-ringo-george" class="external-link" data-event-click="{"element":"ExternalLink","outgoingURL":"https://www.experimentaljetset.nl/archive/john-paul-ringo-george"}" href="https://www.experimentaljetset.nl/archive/john-paul-ringo-george" rel="nofollow noopener" target="_blank">有名なデザインのTシャツ</a>もある。</p><div><div class="ConsumerMarketingUnitThemedWrapper-kkguSn begTBt consumer-marketing-unit consumer-marketing-unit--article-mid-content" role="presentation" aria-hidden="true"><div class="consumer-marketing-unit__slot consumer-marketing-unit__slot--article-mid-content consumer-marketing-unit__slot--in-content"></div><div class="journey-unit"></div></div></div><p>ニューヨーク近代美術館（MoMA）では2007年、Helveticaの誕生50周年を祝う記念展覧会が開かれた。デザイナーのダニー・ヴァン・デン・ダンゲンは当時、『ニューヨーク・タイムズ』のインタヴューに対し、「Helveticaのように完璧につくられたものなら、数百年はもつはずです。優れた建築作品と同じです」と話している。</p><h2>リニューアルするときがやってきた</h2><p>ただ、チャールズ・ニックスはこの書体が気に入らなかった。ニックスはフォントヴェンダーのMonotypeでディレクターを務めている。Helveticaのライセンスを保有しているのもMonotypeだが、ニックスは以前から、Helveticaは小さいサイズだと読みづらいし、カーニングもおかしいと感じていた。</p><div class="Container-inlOGG fUgTuc"></div><p>グラフィックデザインの世界では、Helveticaを読みやすくするさまざまな工夫が知られている。例えば、カンマ（,）やピリオド（.）だけサイズを大きくするといったことで、ニックスは「こうした状況は冗談で、“Helveticaのストックホルム症候群”と呼ばれています」と話す。</p><div class="AdWrapper-fGbOzD jLyGkM ad ad--in-content"><div class="ad__slot ad__slot--in-content" data-node-id="ggizft"></div></div><p>ニックスを含むMonotypeのデザイナーチームは数年前、Helveticaをリニューアルするときがやってきたと考え始めた。無個性で目立たないはずのこのフォントも、あまりにもいたるところで使われたことで、鼻につくようになってきたからだ。</p><div data-attr-viewport-monitor="inline-recirc" class="inline-recirc-wrapper inline-recirc-observer-target-1 viewport-monitor-anchor"></div><p>ロゴやブランディングにHelveticaを採用していた企業が、別のフォントでデザインの刷新を図る事例がよくあった。例えば、グーグルは2011年にHelveticaの使用をやめ、独自のフォント「Roboto」を導入した。アップルは2013年にオリジナルのフォントを使い始めたし、IBMやNetfixも同じ動きを見せている。</p><h2>再び、Helveticaに恋に落ちる</h2><p>そしてとうとう、アルファベットだけでなく数字や記号、句読点も含め4万字すべてをデザインし直した新作フォント<a data-offer-url="https://www.monotype.com/fonts/Helvetica-now" class="external-link" data-event-click="{"element":"ExternalLink","outgoingURL":"https://www.monotype.com/fonts/Helvetica-now"}" href="https://www.monotype.com/fonts/Helvetica-now" rel="nofollow noopener" target="_blank">「Helvetica Now」</a>が登場した。Monotypeはこの新しいフォントによって、永遠の定番とされてきたHelveticaが魔法の力を取り戻すことを期待している。</p><figure data-testid="IframeEmbed" class="IframeEmbedWrapper-sc-fgihoU YElFc iframe-embed"><div data-testid="IframeEmbedContainer" class="IframeEmbedContainer-hMsJhd iCnJeH"><div class="MessageBannerWrapper-fxHHQZ juwias ConsentBannerWrapper-fjhTDA dnUhDa" data-testid="message-banner"><div class="BaseWrap-sc-UABmB BaseText-fETRLB MessageBannerContent-gbOyDT hkSZSE hchTNc gPHDfG"><h4 class="ConsentBannerTitle-gQXSfz dxOYDA">Content</h4><p>This content can also be viewed on the site it <a href="https://player.vimeo.com/video/325917208?dnt=1" target="_blank" rel="nofollow noreferrer" class="BaseWrap-sc-UABmB BaseText-fETRLB BaseLink-hawaGs ConsentBannerLink-gnxXBr hkSZSE hchTNc fRmEVL">originates</a> from.</p></div></div></div></figure><p>VIDEO COURTESY OF MONOTYPE</p><p>Helvetica Nowは、「Apple Watch」の小さな画面から巨大な屋外広告まで、どのような状況でも一定の判読性を確保することを目指してつくられた。改良には2年を要したが、ニックスは新しいフォントによってHelveticaが再評価されるよう願っている。</p></div></div></div><div class="GridItem-bvxNJE gdpNCz grid--item grid-layout__aside"><div class="StickyBoxWrapper-etBStc cKMyEb sticky-box"><div class="StickyBoxPrimary-fEMnhf fsgBSt sticky-box__primary"><div class="Container-inlOGG fUgTuc"></div><div class="AdWrapper-fGbOzD jLyGkM ad ad--rail"><div class="ad__slot ad__slot--rail" data-node-id="eidbrh"></div></div><div class="ConsumerMarketingUnitThemedWrapper-kkguSn begTBt consumer-marketing-unit consumer-marketing-unit--display-rail" role="presentation" aria-hidden="true"><div class="consumer-marketing-unit__slot consumer-marketing-unit__slot--display-rail"></div><div class="journey-unit"></div></div><div data-attr-viewport-monitor="" class="RecircMostPopularWrapper-laKBBm efgeaZ recirc-most-popular-wrapper 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data-component-type="recirc-river" data-recirc-id="item-hed-3" data-recirc-pattern="summary-item" href="https://wired.jp/article/people-with-dyslexia-have-enhanced-abilities/#intcid=_wired-jp-right-rail_4ce750de-d735-4977-a604-a80883472e58_popular4-1"><div data-testid="ClampWrapper" class="ClampWrapper-brUyBl dzGNgq clamp SummaryItemHedBase-dZRVRw bGkYyV summary-item__hed"><div class="ClampContent-gsVXFb ggiAaZ"><div class="SummaryItemHedTag-fikHwD jxVKwF" data-testid="SummaryItemHed">読み書きが困難な「ディスレクシア」の特性が、人類の文化的漸進に貢献していた：研究結果</div></div></div></a><div class="SummaryItemBylineWrapper-belFBS CbLLM summary-item__byline-date-icon"><div class="SummaryItemBaseByline-cUPezk eRvqqp summary-item__byline"><div class="summary-item__byline__content"><div data-testid="BylinesWrapper" class="BylinesWrapper-hllaqY fRgcfR bylines"><p class="BylineWrapper-ijzcXT gLFCXl byline bylines__byline" data-testid="BylineWrapper" itemprop="author" itemtype="http://schema.org/Person"><span itemprop="name" class="BylineNamesWrapper-daESsn iboSPt"><span data-testid="BylineName" class="BylineName-cKrVJj fWysGh byline__name"><span class="BaseWrap-sc-UABmB BaseText-fETRLB BylinePreamble-ihtEDU hkSZSE htCbiW hsWaLA byline__preamble">By </span>Sanae Akiyama</span></span></p></div></div></div></div></div></div></li><li><div class="AdWrapper-fGbOzD jLyGkM RecircMostPopularSummaryItem-bripMk elOMro ad ad--aside"><div class="ad__slot ad__slot--aside" data-node-id="m1d66j"></div></div></li></ul><div class="RecircMostPopularFooter-dTWWpc jNEUOt"></div></div></div></div><div class="StickyBoxPlaceholder-jNlcnQ iaiPiw"></div></div></div></div><div class="RowWrapper-efYgwM eZogKe full-bleed-ad row-mid-content-ad"><div class="AdWrapper-fGbOzD jLyGkM ad ad--mid-content"><div class="ad__slot ad__slot--mid-content" data-node-id="xg53jo"></div></div></div><div class="GridWrapper-vhRNW ejjPvE grid grid-margins grid-items-2 ArticlePageChunksGrid-kRMzIi cnexyt grid-layout--adrail narrow wide-adrail"><div class="GridItem-bvxNJE bvxzcI grid--item grid-layout__content"><div class="BodyWrapper-csHumu jRLkVr body body__container article__body" data-journey-hook="client-content" data-testid="BodyWrapper"><div class="body__inner-container"><p>ニックスはこれについて、自分の最愛の人を新しい角度から眺めるようなものだと表現する。「土曜日の朝、その人の顔には陽の光が美しく降り注いでいます。そして突然、その人をまったく別の方向から見つめ直すようになるのです。再び恋に落ちるのだと言ってもいいでしょう」</p><h2>デジタル時代になって露呈した弱点</h2><p>スイスのハース鋳造所が1957年に発売したHelveticaは、当初は「Neue Haas Grotesk」という名前だった。デザインを担当したマックス・ミーディンガーとエドゥアルト・ホフマンは、シンプルですっきりした感じを出すことを最優先して、この書体をつくり上げた。</p><p>理想はフォントがまったく主張しないことである。名前がHelveticaに変更されたのは1961年で、それから徐々に世界的に知られるようになった。</p><p>Helveticaの人気が高まったことで、サイズやウェイト（活字の太さ）が追加された。ただ、太字や細字を含むフォントファミリーは細部が微妙に異なるなど一貫性に欠けており、欠陥が目立つようになってしまった。</p><div data-attr-viewport-monitor="inline-recirc" class="inline-recirc-wrapper inline-recirc-observer-target-2 viewport-monitor-anchor"></div><p>こうした問題を解決するために、ドイツのLinotypeが1982年に「Neue Helvetica」を発表した。これは来るコンピューターの時代に備えた動きでもあり、ニックスは「Neue HelveticaはHelveticaのデジタル化の最初の試みでした」と説明する。「ただもうかなり以前のことで、それからさまざまなことが起きています」</p><p>例えば、1982年にはインターネットでの使用といったことは想定されていなかった。Neue Helveticaはオリジナルを単純に拡大縮小することで大小のサイズをつくり出していたため、字の大きさに合わせて字形の微調整を行うといったことはできなかった。コンピューターの画面で見ると、カンマやピリオドのバランスが悪かったし、ポンド（£）のような通貨記号も潰れてしまっていた。</p><h2>現在という時代に合った芸術作品</h2><p>Helvetica Nowでは、こうした部分に改良が加えられている。まず、使用環境に合わせて「Micro」「Display」「Text」の3種類が用意された。Microは4〜7ポイントでも読みやすいように線の間の空間を大きくとり、カーニングも広めに設定している。</p><p>Displayは逆に、14ポイント以上での使用を想定してバランスが整えられている。Textは幅広く使えるようにデザインされた。視覚的な情報が多い状況で視認性を上げるために、スペースを多めに設けてあるという。</p><figure class="AssetEmbedWrapper-iKAnWF bhyIoG asset-embed"><div class="AssetEmbedAssetContainer-foMCXx bomDaa asset-embed__asset-container"><span class="SpanWrapper-kHmjLe dukugq responsive-asset AssetEmbedResponsiveAsset-eWcsO lgxMZN asset-embed__responsive-asset"><picture class="ResponsiveImagePicture-jJpQhK jEPxaV AssetEmbedResponsiveAsset-eWcsO lgxMZN asset-embed__responsive-asset responsive-image"><noscript><img alt="helvetica now" class="ResponsiveImageContainer-dmuwLx fydubv responsive-image__image" src="https://media.wired.jp/photos/61ce7c3faf482862fc16c1f0/master/w_1600%2Cc_limit/fc656c15e1dfa19451b1d998e6fda16e.jpg" srcset="https://media.wired.jp/photos/61ce7c3faf482862fc16c1f0/master/w_120,c_limit/fc656c15e1dfa19451b1d998e6fda16e.jpg 120w, https://media.wired.jp/photos/61ce7c3faf482862fc16c1f0/master/w_240,c_limit/fc656c15e1dfa19451b1d998e6fda16e.jpg 240w, https://media.wired.jp/photos/61ce7c3faf482862fc16c1f0/master/w_320,c_limit/fc656c15e1dfa19451b1d998e6fda16e.jpg 320w, https://media.wired.jp/photos/61ce7c3faf482862fc16c1f0/master/w_640,c_limit/fc656c15e1dfa19451b1d998e6fda16e.jpg 640w, https://media.wired.jp/photos/61ce7c3faf482862fc16c1f0/master/w_960,c_limit/fc656c15e1dfa19451b1d998e6fda16e.jpg 960w, https://media.wired.jp/photos/61ce7c3faf482862fc16c1f0/master/w_1280,c_limit/fc656c15e1dfa19451b1d998e6fda16e.jpg 1280w, https://media.wired.jp/photos/61ce7c3faf482862fc16c1f0/master/w_1600,c_limit/fc656c15e1dfa19451b1d998e6fda16e.jpg 1600w" sizes="100vw"></noscript></picture></span></div><div class="CaptionWrapper-brOcMc klqxjR caption AssetEmbedCaption-eYEpeY dcxMTH asset-embed__caption"><span class="BaseWrap-sc-UABmB BaseText-fETRLB CaptionCredit-cSxGsC hkSZSE knLcyW iOEyAO caption__credit">IMAGE COURTESY OF MONOTYPE</span></div></figure><p>また、小文字の「a」などには異体字も採用したり、オリジナルのHelveticaの特徴だった大文字の「R」の直線に近いはらいを復活させるといったことも行なっている。</p><p>Helveticaの魅力はこうした細部にあると、ニックスは説明する。MonotypeのチームはHelvetica Nowも同じ力をもつことができるよう努力したという。</p></div></div></div><div class="GridItem-bvxNJE gdpNCz grid--item grid-layout__aside"><div class="StickyBoxWrapper-etBStc jszjdJ sticky-box"><div class="StickyBoxPrimary-fEMnhf fsgBSt sticky-box__primary"><div class="AdWrapper-fGbOzD jLyGkM ad ad--rail"><div class="ad__slot ad__slot--rail" data-node-id="s2qvsd"></div></div><div class="ConsumerMarketingUnitThemedWrapper-kkguSn begTBt 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class="SummaryItemBaseByline-cUPezk eRvqqp summary-item__byline"><div class="summary-item__byline__content"><div data-testid="BylinesWrapper" class="BylinesWrapper-hllaqY fRgcfR bylines"><p class="BylineWrapper-ijzcXT gLFCXl byline bylines__byline" data-testid="BylineWrapper" itemprop="author" itemtype="http://schema.org/Person"><span itemprop="name" class="BylineNamesWrapper-daESsn iboSPt"><span data-testid="BylineName" class="BylineName-cKrVJj fWysGh byline__name"><span class="BaseWrap-sc-UABmB BaseText-fETRLB BylinePreamble-ihtEDU hkSZSE htCbiW hsWaLA byline__preamble">By </span>Sanae Akiyama</span></span></p></div></div></div></div></div></div></li><li><div class="AdWrapper-fGbOzD jLyGkM RecircMostPopularSummaryItem-bripMk elOMro ad ad--aside"><div class="ad__slot ad__slot--aside" data-node-id="fn2pe"></div></div></li></ul><div class="RecircMostPopularFooter-dTWWpc jNEUOt"></div></div></div></div><div class="StickyBoxPlaceholder-jNlcnQ iaiPiw"></div></div></div></div><div class="RowWrapper-efYgwM eZogKe full-bleed-ad row-mid-content-ad"><div class="AdWrapper-fGbOzD jLyGkM ad ad--mid-content"><div class="ad__slot ad__slot--mid-content" data-node-id="mb2rxj"></div></div></div><div class="GridWrapper-vhRNW ejjPvE grid grid-margins grid-items-2 ArticlePageChunksGrid-kRMzIi cnexyt grid-layout--adrail narrow wide-adrail"><div class="GridItem-bvxNJE bvxzcI grid--item grid-layout__content"><div class="BodyWrapper-csHumu jRLkVr body body__container article__body" data-journey-hook="client-content" data-testid="BodyWrapper"><div class="body__inner-container"><p>「メトロポリタン美術館にイーゼルをもち込んで、レンブラントの絵を模写するようなものですね。素晴らしい画家が過去に描いた作品を丁寧になぞっていくのです。ただ、わたしたちがやろうとしたのはタイプフェイスをつくり上げることです。わたしたちが生きている現在という時代に合った芸術作品を完成させるのです」</p><figure class="AssetEmbedWrapper-iKAnWF bhyIoG asset-embed"><div class="AssetEmbedAssetContainer-foMCXx bomDaa asset-embed__asset-container"><span class="SpanWrapper-kHmjLe dukugq responsive-asset AssetEmbedResponsiveAsset-eWcsO lgxMZN 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https://media.wired.jp/photos/61ce7c3f41c95d4ca89a12c1/master/w_960,c_limit/d7df1ce52223149d318d69a53ddd0660.jpg 960w, https://media.wired.jp/photos/61ce7c3f41c95d4ca89a12c1/master/w_1280,c_limit/d7df1ce52223149d318d69a53ddd0660.jpg 1280w, https://media.wired.jp/photos/61ce7c3f41c95d4ca89a12c1/master/w_1600,c_limit/d7df1ce52223149d318d69a53ddd0660.jpg 1600w" sizes="100vw"></noscript></picture></span></div><div class="CaptionWrapper-brOcMc klqxjR caption AssetEmbedCaption-eYEpeY dcxMTH asset-embed__caption"><span class="BaseWrap-sc-UABmB BaseText-fETRLB CaptionCredit-cSxGsC hkSZSE knLcyW iOEyAO caption__credit">IMAGE COURTESY OF MONOTYPE</span></div></figure><h2>誰もが、あらゆるものに</h2><p>Helveticaは今後も、ウェブサイトやTシャツで使われ続けるだろう。Helvetica Nowを使うにはライセンスを購入する必要があり、誰もがこぞって新しいフォントを使い始めるとは考えにくい。ただ、フォントの入れ替えはソフトウェアのアップグレードのようなもので、徐々に進んでいくはずだとニックスは話す。</p><div data-attr-viewport-monitor="inline-recirc" class="inline-recirc-wrapper inline-recirc-observer-target-3 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