diff --git a/langchain/prompts/chat.py b/langchain/prompts/chat.py
index 9df7cece..89fb10b0 100644
--- a/langchain/prompts/chat.py
+++ b/langchain/prompts/chat.py
@@ -69,9 +69,12 @@ class BaseStringMessagePromptTemplate(BaseMessagePromptTemplate, ABC):
 
     @classmethod
     def from_template(
-        cls: Type[MessagePromptTemplateT], template: str, **kwargs: Any
+        cls: Type[MessagePromptTemplateT],
+        template: str,
+        template_format: str = "f-string",
+        **kwargs: Any,
     ) -> MessagePromptTemplateT:
-        prompt = PromptTemplate.from_template(template)
+        prompt = PromptTemplate.from_template(template, template_format=template_format)
         return cls(prompt=prompt, **kwargs)
 
     @classmethod