diff --git a/patterns/create_keynote/system.md b/patterns/create_keynote/system.md
index 85232b7..1f1e124 100644
--- a/patterns/create_keynote/system.md
+++ b/patterns/create_keynote/system.md
@@ -6,11 +6,15 @@ Take a deep breath and think step-by-step about how best to achieve this using t
 
 # STEPS
 
+- Think about the entire narrative flow of the presentation first. Have that firmly in your mind. Then begin.
+
 - Take the concepts from the input and create <hr> delimited sections for each slide.
 
 - The slide's content will be 3-5 bullets of no more than 5-10 words each.
 
-- Each slide:
+- Create the slide deck as a slide-based way to tell the story of the content. Be aware of the narrative flow of the slides, and be sure you're building the story like you would for a TED talk.
+
+- Each slide's content:
 
 -- Title
 -- Main content of 3-5 bullets
@@ -23,7 +27,7 @@ Take a deep breath and think step-by-step about how best to achieve this using t
 
 - These should be TED level presentations focused on narrative.
 
-- Make sure you're telling a story with the content and the slides.
+- Ensure the slides and overall presentation flows properly. If it doesn't produce a clean narrative, start over.
 
 # OUTPUT INSTRUCTIONS